| |
New and innovative ideas for economic development |
|
| Tuesday, April 8, 2008 |
Noon
|
REGISTRATION- Ramkota RiverCentre Lobby |
1-5 pm |
SO YOU WANT TO MAKE A COMPANY'S SHORTLIST, HUH?
Presented by Audrey Taylor, President, Chabin Concepts, Chico, CA
So You Want to Make a Company's Short List will provide insight and guidance on how to prepare for and respond to a company's site selection questions and requests for information. The session will explain the why's and how's behind a company's Request for Information (RFI) and how not to be eliminated in the first round. You will learn what information you need to have "out there" (on a website) to even be contacted in the first place by a site selector or expanding company.
This session will review the types of data you need to have at your fingertips and where you can go to find additional information. While content is king, the selection and packaging of information can also help you reach the next level of finalists.
You’ll also hear from GOED staff on how they put together a RFI and to coordinate with them to get the best information out to the comapny.
|
5:30-7 pm |
TAILGATE PARTY
Join us at the Ramkota for a tailgate party featuring SOUTH DAKOTA CERTIFIED ™ hamburgers right off the grill. This is a great opportunity for networking with your peers in the industry. Wear your favorite sports jersey. Prizes will be awarded. |
| |
| Wednesday, April 9, 2008 |
7 am |
REGISTRATION- Ramkota RiverCentre Lobby |
8 am |
HOT OFF THE PRESS |
Richard Benda, Secretary, Department of Tourism and State Development
|
MARKETING CHALLENGES AND HOW YOU CAN OVERCOME THEM |
Audrey Taylor, President, Chabin Concepts has assisted economic development professionals with strategic positioning, marketing and organizational management since 1989. Her dynamic personality and breadth of knowledge make Audrey a highly regarded presenter on marketing, websites and strategic planning. Her frank appraisals of community strengths and weaknesses are well-received because she always focuses on "how can we turn this around."
|
9:30 am |
COFFEE BREAK |
10 am - Breakout Sessions |
FINANCE 101 |
Whether you’re new to economic development or just need a refresher course, this is the session for you. Come get an overview of the financial incentive programs offered by the GOED. Learn about our programs and the types of businesses that can benefit from each program.
|
UNDERSTANDING GEN Y |
Understanding the younger generation is critical to our efforts as we move forward. The state commissioned a study of Gen Y in South Dakota and now we're giving you the opportunity to hear the results firsthand. Join Micah Aberson of Lawrence and Schiller for this important session.
|
WORKING WITH THE MEDIA |
Working with the media can always be a challenge. First they won’t run the story you want, then they run a story you wished they hadn’t. Hear from media expert and Press Secretary to the Governor, Mitch Krebs, on the best way to tell your story.
|
11 am - Breakout Sessions |
FINANCING THE BIG DEAL (FINANCE 201) |
This session takes a closer look at how the GOED finances the big deals. We’ll walk you through the steps of a finance deal, including everything from the proposal to partnering with our lending partners to board approval to dispersal of permanent finance. |
UNDERSTANDING GEN Y (repeated) |
WORKING WITH THE MEDIA (repeated)
|
Noon |
LUNCHEON - Lt. Governor Dennis Daugaard will keynote. |
1:15 pm |
HOT OFF THE PRESS: GOED |
Governor’s Office of Economic Development Director Kim Olson will discuss the latest development in GOED. GOED continues to broaden its efforts to keep South Dakota on track to meet the 2010 Goal: Increase Gross State Product by $10 billion.
|
2:15 pm - Breakout Sessions |
TARGETED INDUSTRIES |
The GOED Business Development Representatives will share with you our targeted industries, national trends on those industries and why they are a good fit for South Dakota. They’ll highlight the trade shows we are attending and talk about the partnerships they have formed with in-state companies in these industries and how these partnerships are moving us forward.
|
INNOVATIVE RESEARCH DEVELOPMENTS |
Come hear firsthand about some of the exciting research taking place in South Dakota. You’ll also hear what these researchers think are the advantages of conducting research in our state.
|
COMMUNITY DEVELOPMENT 101 |
Learn how to jump start your community development efforts. This session will cover the steps your community needs to take to prepare for economic development, and what resources and partners are available to you and your community to develop the tools you’ll need in your economic development efforts.
|
3:15 |
AFTERNOON BREAK |
3:45 pm - Breakout Sessions |
TARGETED INDUSTRIES (repeated) |
INNOVATIVE RESEARCH DEVELOPMENTS (repeated) |
COMMUNITY DEVELOPMENT 101 (repeated) |
4:45 pm |
TECHNOLOGY DRIVEN MARKETING |
Mark James, President, ED Solutions is one of the nation’s premier trainers on economic development Internet marketing. This session will cover a number of important topics related to how successful communities are using tech tools to manage their offices and their websites. You’ll take away ideas that you can implement immediately.
|
6 pm |
SOUTH DAKOTA BANQUET |
Governor Mike Rounds, Presentation of Awards
Community of the Year
Excellence in Economic Development |
| Register! |
